President and Representative Director
Aiming to make a further leap towards becoming a “corporate group for housing to create great living”
The Company conducts a variety of businesses that center on condominiums throughout the entire Haseko Group under the corporate philosophy of “To contribute to society by creating an optimal environment for cities and people.” The construction of the first new condominium was completed in 1969, and since then, the company has built a cumulative total of approximately 700,000 condominium units. This number corresponds to about 10% of the total number of for-sale condominium units currently used or usable in Japan, making us the number one company in terms of construction performance. As such, we have spread the condominium housing type widely, and set the standard for present-day condominium units through various technological developments that lead the industry, and pursued a comfortable style of housing.
The “Haseko Group Long-Term Vision ~What the Company aims to be for the fiscal year ending March 2030~ aims to make a leap forward in terms of both physical products and services and know-how to become a "corporate group for housing to create great living." This year marks the fourth year of our "HASEKO Next Stage Plan (Plan NS)" medium-term business plan, and we will continue to work on growth strategies that anticipate changes in social conditions. In the construction-related business, we are planning to expand the area of our mainstay business, for-sale condominiums, to increase the range of our housing line, such as high-rise condominiums, redevelopment projects, rental condominiums, corporate housing, student dormitories, and detached houses, and to expand and reinforce our business domains, such as logistics facilities, data centers, and office buildings. Moreover, we are proactively implementing our development business in regional cities, successfully expanding such service-related business there as management and remodeling. Overseas, we will continue to work on each business with the goals of establishing a revenue base in the United States and a construction production system in Southeast Asia.
People’s needs regarding the style of their housing and their work style have changed and diversified significantly due to the COVID-19 pandemic, and various creative ideas are now required to meet those needs. In response, we are aiming to create a new business model by working innovatively to strengthen the competitiveness of our products and services and improve productivity through proactively promoting Digital Transformation (DX) in an original manner, such as utilizing Building Information Modeling (BIM) and Living Information Modeling (LIM). To this end, we launched the DX Academy in November 2021 and are focusing on fostering human resources with specialist knowledge and expertise. In addition, regarding the flourishing of diverse talent, we launched the D&I Promotion Office within the Company in April. As well as further promoting initiatives for the active participation of women, we are working to create an environment where many employees feel comfortable and shine, with "getting the most out of their qualities" as a key theme.
As an ESG-related initiative, we have established the Haseko Group’s Climate Change Response Policy "HASEKO ZERO-Emission" and set targets for reducing greenhouse gas emissions (CO2). In June last year, these targets were certified as based on scientific evidence by the SBTi (Science Based Targets initiative). Through its business, the entire Haseko Group aims to improve corporate value and contributes to the realization of a sustainable society by endeavoring to solve problems such as promotion of the transition to 100% renewable energy at construction sites, the development and introduction of construction technologies that reduce environmental impact, promotion of the transition to ZEH (Zero Energy House) of all our self-developed for-sale condominium units and company-owned rental condominium units commenced from 2022, and tackling wooden construction technology for condominiums. In addition, to clarify our approach to respect for human rights and to fulfill our corporate responsibility of respecting human rights, we established the "Haseko Group’s Human Rights Policy" in January 2022. Going forward, we will continue to implement human rights due diligence, including in our supply chain.
We will keep striving for increased growth as a "corporate group for housing to create great living" by further enhancing cooperation among group companies and demonstrating our comprehensive strengths. Your continued and even greater support and encouragement would be greatly appreciated.
President and Representative Director